Nissan Maxima delivers brilliant tech-powered performance, class-leading design and safety features

The game-changing Nissan Maxima continues to impress auto enthusiasts in Oman with its class-leading design, enhanced performance and next-generation premium-level technology. Having reinvented the large sedan segment, Nissan Maxima ranks high in safety, and charisma. Over-delivering on the fundamentals earned over eight generations for quality and reliability, Nissan Maxima is a class-above in innovation, safety features and premium styling.

A senior official Nissan Oman, from the house of Suhail Bahwan Automobiles (SBA) said, “The Nissan Maxima reinvents what has been essentially a conservative segment. It raises the bar incredibly high in class-leading design, fuel efficiency, performance and technology. The market hasn’t seen anything as exciting as this within this segment. The dramatically styled Nissan Maxima, created by driving enthusiasts for driving enthusiasts, looks like nothing else on the road today – and drives like nothing else in the segment. It has established Nissan Maxima's “tech-powered performance” positioning and set a new standard for style, performance and technology `in the large sedan segment.”

With a V-motion-inspired exterior, wheel designs and a refined interior, the Maxima delivers a brilliant tech-powered performance on roads. With captivating performance stance, 19-inch diamond-cut wheels, boomerang signature LED lighting framing the enlarged V-motion grille, the Maxima also offers Nissan Safety Shield 360, a suite of advanced driver-assist systems that supports the Nissan Intelligent Mobility vision to redefine how cars are driven, powered and integrated into society.

The model continues its reputation as an exciting near-luxury sports sedan with its 300-horsepower 3.5-liter V6 engine and sport-tuned steering, braking and suspension.

Brand survey results from the region also showed that Nissan Maxima was voted as number one in the sedan segment vs. competitors in areas such as personality, inspired styling, exciting to drive, trendy, good driving performance and distinctive design.

Technology haven

Nissan Maxima embraces the visionary Nissan Intelligent Mobility philosophy – which provides technology in a way that moves people to a better world. For Maxima, this includes the availability of Nissan Safety Shield 360, a suite of six advanced active safety and driver-assist technologies designed to help provide 360 degrees of active driver assistance, crash avoidance and pedestrian detection.

Safety Shield 360 includes Automatic Emergency Braking with Pedestrian Detection, Blind Spot Warning, Rear Cross Traffic Alert, Lane Departure Warning and High Beam Assist.

Revitalised exterior andinterior

Maxima’s aggressive, updated exterior appearance was created by Nissan Design America in La Jolla, Calif. and features a more voluminous front grille with a deeper V-motion flow that carries into the hood and down the body to the redesigned rear tail lamps and rear fascia. The standard jewel-like LED headlights and Nissan Signature Daytime Running Lights add to the Maxima’s premium, high performance appearance, along with the new, deep fascia design. 

The new rear fascia includes integrated quad-tip exhaust finishers, while a new sport rear spoiler is also added to the Maxima SR grade. 

Driver-oriented cockpit

Inside, the dramatic Maxima body is a driver-oriented cockpit and comfortable seating for all five occupants. Enhancing the Maxima’s already high level of quality and premium luxury appointments is a new seat insert pattern and charcoal headliner and pillars for SR grades. 

The interior retains the Maxima’s “Gliding Wing” interior layout that emphasizes the horizontal movement and easy access to all controls, but offers updated trim finishers and materials. Depending on grade level, the instrument panel, door panels, steering wheel insert, stitching, seat materials, headliner, pillars and A-pillar speaker grilles have been upgraded, providing a more premium look and feel.

Maxima also comes equipped with 8-inch multi-touch colour display, Bluetooth® Hands-free Phone System and Streaming audio via Bluetooth®.

The new Maxima’s selection of audio and infotainment choices include a Bose® Premium Audio system with 11 speakers.

The one-line destination search simplifies the process of finding a destination by providing a single text box to search for a Point of Interest or address.

Lastly, over-the-air updates allow owners to update the audio unit software and maps via WiFi or a USB device.

Three grade levels available on sale

The refreshed 2019 Nissan Maxima will be offered in three well-equipped grade levels: S, SV and the SR grade:

•          S Grade standard with LED Headlamps, Rr Camera + Sonar Rr*4 + A-IVI Infotainment System+ 8 Speakers 

•          SV Grade adds key features such as leather upholstery, Front & Rear corner sensors, Driver’s seat lumbar support, dual Panoramic sunroof, Bose Audio system with 11 speakers

•          SR is well extremely well equipped with 19” Alloy (Gray), Paddle Shift, Sport Pedal, additional NIM features such as Lane Departure Warning, Lane Departure Prevention, High Beam Assist, Front Sport Suspension, Electrical Tilt & Telescopic Steering Wheel/ Memory, A-IVI Navi (AM/FM) and Luxury Rear Spoiler.

Awards for Nissan

In 2019 Nissan was conferred with ‘Oman’s Most Trusted Brand’ in the SUV crossover category. Nissan, considered a premium and trusted name in the market, was the only brand to have won the recognition for four times in a row in the automobile category. Instituted by Apex Press and Publishing, this was the fourth edition of the award. The award was conferred on Nissan based on a survey of 700,000 votes received for over 40 different categories. The 2019 edition of the awards was conducted online using Surveymonkey, the platform used by 98 per cent of the Fortune 500 companies for their surveys and market research.  

In 2018, Nissan was awarded ‘Oman’s Most Trusted Brand’ in the SUV and 4WD category, making Nissan the only brand to have won the recognition for three times in a row in the automobile category. Nissan winning the honour is a special endorsement from the public since Oman's Most Trusted Brand Awards is a validation of the public trust in a brand. Every year this respected award is presented to the most trusted brands in the country by Apex Press and Publishing based on what the public perceives as the brands they trust the most.

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